Isn't that what communications is about then, telling people stuff?
Well, only partly.
There's an old saying that we have two ears and one mouth because that's the proportion in which we were meant to use them. Listening and observing can be as vital as expressing ourselves. As any successful business person will tell you - sales are made by understanding the clients' needs, long before you tell them how good you are.
There are lots of ways of communicating. They include:
Speech O Writing 2
Visuals NBody Language C
Our Moods Y Smells Z
Smells? (hey! don't underestimate the power of those pheromones!)
There are lots of reasons for communicating:
To express feelings, desires, threat or counter threat, sharing knowledge, influencing others and companionship would be some basic human needs.
In business we communicate all of those, but may have more specific objectives - to sell ourselves and our ideas and products, to cut a bargain, to get paid, to transmit messages of fact, to ask directions (physically and mentally) to praise or to criticise. Maybe we're trying to effect change.
I've earned my living for many years as a communicator. Maybe I can help your business communicate. If you want to find out more get in touch!
